Website Audit Results

Website Content Audit

Is it clear what service/product your business provides or problem it solves?

Is there a clear and/or visible call to action on the Main Page and all other pages?

Does the content put you/your business in the front seat or the customer/client?

Consider the ratio of I’s/Me’s/We’s to You’s.

Does the content serve a purpose for the viewer? Does it offer anything to their story?

How would you rate the overall readability of the content on a scale of 1-5

(1 Being Unreadable)

Easy To ReadUnreadableSlightly Difficult To ReadNeutralReadableEasy To ReadReadability

How would you rate the layout/design of the page in regards to usability?

Scale of 1-5 (1 lowest)

UsableImmpossibleDifficult To UseNeutralUsableVery Easy To UseReadability

Additional Notes

  1. need to get extra facebook, instagram and twitter link off of main page
  2. need to have a picture of myself versus my family on the main page
  3. need to have something to send the subscribers of my page
  4. need to remove the links on the pics of the my services tab or provide a usable link
  5. need better before & after picture layout
  6. need a better testimonial layout



 

 

Website Functionality Audit

Is Navigation of Site Easy & Visible?

Is Website Mobile Friendly?

How Many Pages Overall?

Navigation Outline

  1. Home page: links to FB, IG, services tab, before & after tab, testimonial tab and contact tab....email and call me button...chat feature...subscribe button
  2. My services page: pics of services offered and pricing packages listed
  3. Before & after page: before & after pics of jobs completed and description of job
  4. Testimonials page: customer testimonials, only 2 so far
  5. Contact page

 

Number of Forms

Number of Videos

Number of Images

Number of Outbound Links

Number of Inbound Links

On Each Page Check that all of the following are functioning.
Website SEO Audit

Does this page have a clear targeted keyword?

If so, What Is It?

If Not, What Should It Be?

Does the content of this page contribute to the targeted keyword?

Does the On Page Structure of this page contribute to the targeted keyword?

Use The Checklist Below To Determine.

On Page Structure List
Home Page
Page 4
Page 2
Page 5
Page 3
Page 6

Suggestions & Comments

I am not sure how to fill out the above. I don't know what Meta title, Meta description, H1, Alt tags or URL slug is.

small business marketing that's anything but small.

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